A pain in the a** that's worth it

1003 words | 4 mins read time

For several weeks, I’ve been diving in with folks on their You Were Buit For This roadmap calls. One consistent theme that has emerged from my conversations is this: most people claim they don’t know what they want to do next in their careers.

They know they are unhappy in their current roles. They know they want to do something more impactful that generates a livable income, but when I ask what that thing is, I get some form of, “I don’t know. That’s why I’m on this call with you” as a response.

As a coach with years of experience, I know this answer isn’t true. Deep down, we know what we want to do. We just don’t want that desire to be the answer for all sorts of reasons.

Usually, it’s because we think our desired career won’t generate enough income, we’ll have to return to school and start over, or we don’t have the right connections.

In ot…