How It Started vs. How It Ended
Decisions.Decisions. Decisions
Dear Worthy Woman,
Five years ago, I made a decision. It wasn’t a perfect decision.
I had the idea a couple of days before I would need to start. I had no data, no roadmap, and no guarantee that anyone would care. I just knew something was missing from the public conversation about Black women, and I wanted to try something different. That decision became the #ComplimentABlackWoman Challenge.
This year, for the fifth year, I wanted to evolve the challenge. So once again, I had to make a decision.
We zeroed in on challenge week, publicly announced a challenge goal, and created a campaign around it. Our goal was 100 compliments during challenge week. We landed right around 50. And honestly? I’ll take it.
I learned a long time ago that you don’t need a perfect outcome to prove you made the right choice.
A successful decision is determined by your motivations for your choice and how you keep showing up for it. Five years of showing up for the #ComplimentABlackWo…
